Analysis of Job Advertisements Published In Employment News, Times of India, And LIS Links Website During 2020-2021
Keywords:
Advertisement Details of Librarians, Careers in LIS, Employment Prospects in Library Science, LIS Job AdvertisementsAbstract
To study the job advertisements published in the employment news, Times of India newspaper, and LIS Links website from January 2020 to December 2021 to identify and assess the job opportunities for professionally qualified LIS professionals in the area of library and information science. The content analysis method is used to draw analogies and intervene between texts with specific content. The data collected from different sources is arranged month-wise, by state-wise, by designation of the posts advertised, reservation status of the position, nature of the position, category (teaching or non-teaching), experience required, essential qualifications required for the job, and additional qualifications (skills) required for the job. The Employment Newspaper published a lot of job advertisements in the fields of library and information science. A large number of advertisements are published in the Delhi region in comparison to other states and union territories of India. In terms of designation, library apprenticeship, followed by library attendant, are the most commonly advertised job vacancies. The non-teaching jobs are more common or frequent than teaching posts in the field of library and information science. The study was only able to include three sources of job advertisements, i.e., Employment News, the Times of India newspaper, and the LIS Links website. As a result, the study is done on a modest scale, and only a basic notion is reflected in the result. The findings indicate that the advertiser now seeks people with strong communication skills, information technology skills, and English language abilities. LIS institutions must update their curricula on the basis of current job market demands. In the last section, the study puts forward some suggestions to ensure the employability of LIS professionals in India.
Keywords: Advertisement Details of Librarians, Careers in LIS, Employment Prospects in Library Science, LIS Job Advertisements.
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